The green machine - August 7, 2006. Wal-Mart is going green. Or at least green"er". This comprehensive article tells the 2+ year story that has already led to some pretty impressive changes at Wal-Mart. While some are still actively debating CEO Lee Scott's real motives, I want to believe that he is starting to drink the kool-aid, or rather, the organic milk. He has certainly invested heavily in this green initiative. Now, if he would just start thinking about the sustainability of his employees - and their healthcare needs... but that's another topic.
I am actually considering going back into Wal-Mart to look for organic cotton clothing...
This is getting lots of interesting press and blogging. To read more - google Wal-Mart green.
Regardless of whether you believe that this green initiative is profit-driven, or based on a true caring for the environment, the impact to the environment will be positive. And Wal-Mart is a very interesting communication and interaction channel to middle-America, a population that in many cases is simply not aware of the environmental issues we face... Will Wal-Mart wake them up? I can only hope for the best...
Friday, September 08, 2006
Saturday, July 22, 2006
Discovery Channel :: Global Warming :: with Tom Brokaw
Discovery Channel :: Global Warming :: About the Show
Well, Tom Brokaw interviews experts, and shares the current facts about global warming. The science is overwhelming - and very consistent with Al Gore's movie - An Inconvenient Truth. Everyone needs to understand the facts, and now you have another option. This is airing tonight again at 8pm (July 22).
Incidentally, I saw an Inconvenient Truth again with a girlfriend in Chicago this week, and I plan to see it with another set of friends in Syracuse again. We can fix this problem, if we address it now - or very soon - in a very focused and intentional way. Let's be part of that solution, and help it to start sooner, rather than later.
Well, Tom Brokaw interviews experts, and shares the current facts about global warming. The science is overwhelming - and very consistent with Al Gore's movie - An Inconvenient Truth. Everyone needs to understand the facts, and now you have another option. This is airing tonight again at 8pm (July 22).
Incidentally, I saw an Inconvenient Truth again with a girlfriend in Chicago this week, and I plan to see it with another set of friends in Syracuse again. We can fix this problem, if we address it now - or very soon - in a very focused and intentional way. Let's be part of that solution, and help it to start sooner, rather than later.
Thursday, June 29, 2006
StopGlobalWarming.org: The Greener Guys
StopGlobalWarming.org: The Greener Guys
Timberland, IBM, Dupont, 3M, Advanced Micro Devices, the Gap, Wal-Mart, and Johnson & Johnson are all mentioned as "greener guys" in this article on global warming, and reducing carbon emissions. Unfortunately, the article also states that "only 86 companies in the United States, accounting for 8 percent of domestic carbon emissions, have enrolled in Climate Leaders, the Environmental Protection Agency's voluntary program to cut emissions. Emissions in the United States have risen 16 percent since 1990, the agency said."
From IBM's website regarding the topic of climate change--"IBM believes the most constructive approach it can take to address the complex issue of climate change is to apply its technical and engineering expertise to reduce emissions associated with its own operations, and to create products that are increasingly energy efficient."
IBM joined the U.S. EPA 's Climate Leader program in 2002, and has achieved an average CO2 emisions reduction of 6.11 percent from 2000 thru 2003, and a 55.3 percent reduction in the emissions of 6 greenhouse gases.
Further on, the article continues... "Experts say that large reductions in global emissions — 50 percent or more by 2050 — are needed to stop carbon concentrations from rising. But reaching that goal requires a major transformation of how economies and businesses operate. "It's going to change everything we do," said Joseph J. Romm, an analyst at the Center for Energy and Climate Solutions, a group that helps businesses lower emissions."
This sounds like a clear call to action--"a major transformation of how economies and businesses operate"... and a call for Innovation that Matters to me, and to everyone on this planet. To my colleagues at IBM, I say, this is an opportunity--in alignment with our coorporate values, and I would hope, with our individual personal values, provided you believe the peer-reviewed scientific conclusions presented most comprehensively by Al Gore in "An Inconvenient Truth".
What is your company's record on climate control, and protecting the environment? How can you have an impact? If not you, then who? And when?
Timberland, IBM, Dupont, 3M, Advanced Micro Devices, the Gap, Wal-Mart, and Johnson & Johnson are all mentioned as "greener guys" in this article on global warming, and reducing carbon emissions. Unfortunately, the article also states that "only 86 companies in the United States, accounting for 8 percent of domestic carbon emissions, have enrolled in Climate Leaders, the Environmental Protection Agency's voluntary program to cut emissions. Emissions in the United States have risen 16 percent since 1990, the agency said."
From IBM's website regarding the topic of climate change--"IBM believes the most constructive approach it can take to address the complex issue of climate change is to apply its technical and engineering expertise to reduce emissions associated with its own operations, and to create products that are increasingly energy efficient."
IBM joined the U.S. EPA 's Climate Leader program in 2002, and has achieved an average CO2 emisions reduction of 6.11 percent from 2000 thru 2003, and a 55.3 percent reduction in the emissions of 6 greenhouse gases.
Further on, the article continues... "Experts say that large reductions in global emissions — 50 percent or more by 2050 — are needed to stop carbon concentrations from rising. But reaching that goal requires a major transformation of how economies and businesses operate. "It's going to change everything we do," said Joseph J. Romm, an analyst at the Center for Energy and Climate Solutions, a group that helps businesses lower emissions."
This sounds like a clear call to action--"a major transformation of how economies and businesses operate"... and a call for Innovation that Matters to me, and to everyone on this planet. To my colleagues at IBM, I say, this is an opportunity--in alignment with our coorporate values, and I would hope, with our individual personal values, provided you believe the peer-reviewed scientific conclusions presented most comprehensively by Al Gore in "An Inconvenient Truth".
What is your company's record on climate control, and protecting the environment? How can you have an impact? If not you, then who? And when?
Subscribe to:
Posts (Atom)